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What is a Map? Maps Provide the Big Picture

What is a map?

A map is a way to present information on music, history, science, and the arts in new ways.  A map is a tool that helps you make connections between different places; to connect the dots.

What is a map?

A map is Like the International Map Industry Association: IMIA is all about the business of maps.  IMIA helps you make connections between different people in the map business.

What is a map?

A map is about how to make a living; a creative endeavor to put food on the table for us and our employees.  Printing maps was my Daddy’s and Granddaddy’s business. It is mine still.

What is a map?

A map is something that my Daddy and Granddaddy made at work. Every morning they went away.  Every evening they came home. Sometimes, with a great big printed paper map. It is to put on the wall, a gift for friends and neighbors. A map can be an artistic expression and a marketing tool.

Some may say that the printed map is done for, but it is a mistake to see it as a print vs. digital media competition. The greatest result is achieved when the two are used together. The printed map provides the “big picture” and the resulting spatial awareness shows you where to crunch down for detail using the mobile device. Without the digital, you lose the enormous resources of the internet. Without the printed map you don’t know what to do with the mobile device. Electronic devices are not replacing printed products, but they complement each other, and make each more effective.

This post was originally published on the IMIA Blog

We love Maps: 2015-2016 is International Map Year

We love maps International Map Year (IMY) 2015-2016

At Williams & Heintz Map, we are excited about the opportunities that International Map Year (IMY) 2015-2016 provides to demonstrate, follow, and get involved in the art, science and technology of making and using maps and geographic information.

International Map Year is a worldwide celebration of maps and their unique role in our world.  It provides opportunities to demonstrate, follow, and get involved in the art, science and technology of making and using maps and geographic information. Supported by the United Nations, IMY is an intensive international, interdisciplinary, scientific, and social strategy to focus on the importance of maps and geographic information in the world today. The most important legacies will be a new generation of cartographers and geographic information scientists, as well as an exceptional level of interest and participation from professionals, schoolchildren, the general public, and decision-makers, worldwide.

International Map Year is organized by the International Cartographic Association (ICA), and endorsed by the International Map Industry Association. IMIA will promote the International Map Year as part of the IMIA Americas Region Conference ‘International Map Year’, September 27–29, 2015, Washington, D.C. USA.

International Map Industry Association and Directions Magazine Announce the .MAP Conference

.map conference

Leading Organizations for Mapping and Geographic Information Systems Create Event to bring the World of Print and Digital Mapmakers together

In 2013, the International Map Industry Association (IMIA) and Directions Magazine will collaborate on a new event that brings the world of mapmakers together. The global conference, serving also as the IMIA’s annual event, will be held September 8 – 10 at the Hyatt Regency Cambridge, in Cambridge, Massachusetts.

I am pleased that Williams & Heintz Map Corp. is a part of the conference that will gather professionals engaged in creating maps and mapping applications, from both the print and digital world, to explore new ways for a new audience in web, mobile, and print to:

  • deliver content,
  • derive revenue,
  • design maps.

Mapmakers of the world will gather in one place to exchange ideas on how to better serve a growing audience for geographic information and present that information in a variety of formats including digital print, 3D printing, Internet portals, and mobile form factors.

“As more people find new ways to use geographic information the responsibility to present that information in an understandable way rests with professionals in our community,” said Joe Francica, editor in chief of Directions Magazine. “Digital mapmakers must be cognizant that applications for mobile form factors and social networking apps must adhere to cartographic standards. As such there will be new methods of publishing and new business models to consider.”

“The new event is a tremendous opportunity for our membership to bring our collective knowledge of mapmaking to a new audience of digital cartographers working in Internet and mobile mediums,” said David Knipfer, president of IMIA (Americas).

.Map Conference information

Visit the  .Map Conference website, www.mapconference.net  to register, for exhibitor and sponsorship opportunities, and hotel reservations.

About Directions Media

Directions Media was founded in 1998 and published the first online magazine covering geospatial technology. Today Directions Media maintains several online publications and references including Directions Magazine, the All Points Blog, and GeoSpatial Webinars. It is the leading source of information, news and commentary in the fields of geospatial and location-based technologies. Directions Media has offices in Huntsville, Alabama and Glencoe, Illinois. More information can be found at www.DirectionsMedia.net.

About International Map Industry Association (IMIA)

IMIA is an international organization that welcomes members from every corner of the globe. Established over 28 years ago, it promotes the interests of all companies involved in the mapping industry: developers of geographic information systems, publishers, government organizations, printers, distributors, consultants, and libraries. IMIA plays an active role in helping member organizations achieve their business and professional goals. More information may be found at www.imiamaps.org.

Bring a Printed Map to the Red Rock Canyon National Conservation Area

Holly and Mark Red Rock Canyon National Conservation Area

MapPrinters, Holly and Mark, take a trail ride at Red Rock Canyon National Conservation Area

Last month, Mark and I flew to Las Vegas, Nevada, for the International Map Industry Association (Americas) (IMIA) Strategic Planning Session.

IMIA (Americas) has some really great things planned for an exciting 2013 Global Conference and Member Showcase, September 8-10, 2013, in Cambridge, Massachusetts. This conference will be:

  • Where new tools, technology, products, and services meet the mapping industry’s leading business professionals to monetize the product
  • Where to find the exciting opportunities in the business of maps
  • Where maps and money come together.

More on that in future posts.

We flew in early, with enough time for an adventure before the meetings.  We got a rental car and set out for Cowboy Trail Rides, in the Red Rock Canyon National Conservation Area.  If you want to visit this beautiful place, bring a printed map.  We went over a low hill, and on the other side, we had left Las Vegas and the WI-Fi behind.

PAPER because agrees:

Paper because a lot of places worth going to don’t get a signal, and hopefully never will.  High in the mountains, out in the country, even your nearest nature trail are just a few places that are more enjoyable with a simple map, your senses, and no distractions.

Print also has the power to revive a sense of adventure and challenge those of us who have come to rely on step-by-step directions to that charming country inn and where to eat when we get there. With the classic road atlas, there’s no voice urging us to go one way or another, or system recalculating how to get us back on our original course if we get sidetracked. We’re free to change your route on a whim and see where the road takes us. The map will still get us where we need to go, it’s just a bit less bossy…

Set yourself free to go where no signal can, where the only roaming is in your mind or at the end of your pen. Who knows where you might go and what you might find…


Map Printing News from the International Map Industry Association: Links between Paper and Digital Add Value to Your Map

Copper plate engraving showing hand drawn map symbols and typography. The beginnings of Williams & Heintz Map Corp.,  Est.1921

Copper plate engraving showing hand drawn map symbols and typography. The beginnings of Williams & Heintz Map Corp., Est.1921

Last week I attended the International Map Industry Association Conference in Albuquerque, New Mexico.    The world of cartography and mapping is changing.  Heck, we even changed the name of the organization from International Map Trade Association to the International Map Industry Association.  As one attendee, Eric Riback of Riback Associates says,

“The conference is smaller than it once was when the printed map publishing and retailing industry was flourishing. But as the industry, technology and players have changed in the past dozen years, the conference remains no less valuable than it ever was. Brainstorming, deal-making and information sharing are done with vigor there. If you have an interest in or connection to map/location-based technology or publishing, it’s somewhere you should be.”

As a map printer, we have been challenged by the new landscape of the mapping industry:  the changing demand for paper and print, the economic picture, and  GPS/GIS technology have changed the demand for printed maps. But as Directions media’s Joe Francica says in his article, ‘ “News of my death has been greatly exaggerated” … Print Map Publishers’,

“While you may perceive that “print” maps are dead and somehow dwarfed by the likes of the online, digital map publishers and portable navigation devices manufacturers, there is still much interest and business in a high quality, niche content-based paper map products.”

Much like the “paperless office” still leads to countless hits of the “Print” button, new toys and tools make it easier and more likely that people will print too.  New advances and digital tools make it possible for more people than ever to create maps that we can print.

Williams & Heintz was started  by my great grandfather, with stone lithography and copper plate engraving.  We have adapted to each new advance in technology, and we will continue to see new opportunities to share information with maps.  Providing the product in both digital and hard copy formats, and linking the opportunity to purchase either or both, results in cross pollination that drives the sales of both products.  It’s not an either/or decision;  the best option is frequently both.  We are exploring new digital products with ways to link between paper and digital, as well as new collaborations for digital delivery mechanism for both a print and digital versions for our customers. The IMIA Conference inspired me with opportunities to use the emerging trends in technology to complement my core business, map printing.

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